How to Use Keywords in Your Headlines and Make Top-Ranking Blog

Ranking Blog Posts

Many bloggers are sorely undereducated about the keyword strategies that will help place their articles at the top of search engines. Just look at their traffic statistics and you’ll see how true this is.

The key to optimizing your blogging is to understand that it isn’t like traditional copywriting. To successfully promote your blog, you have to manage your content words in order to have a positive search engine effect, resulting in improved traffic. To do this, you need to understand how keywords work and how to choose effective ones.

> Choose the Right Keywords



To start choosing your keywords, you’ll need a keyword research tool. Some of these are available for free; others will incur a small cost to use. Google provides “suggest” tool, giving you the top ten keywords for a word of your choice, and Keyword Tool, which gives you a list of key words and phrases along with monthly search statistics for each. Numbers like this can give you a good idea of what people are searching for and what is trending worldwide. Overture is another keyword tool, which gets its information from Yahoo.

It’s a good idea to use keywords that have good search volume and relatively little competition. Use your chosen keywords in the headline of your post for best Google results.

>. Two Headline-Killers to Avoid



Using a keyword research tool is just the beginning. You also have to know where in your article you must place the keywords for maximum effect.

Once you have chosen keywords, you have to know how to place them in your article for best effect. Your title’s first few words are crucial. Make sure they are keyword-rich; don’t waste the prime real estate at the beginning of your title with filler words.

Here are two other tips for your headlines:
Don’t Use Punctuation: Use only the alphabet. Search engines have to parse through punctuation characters in order to understand your article title.
Don’t Spam: Using keyword-rich titles that have nothing to do with your content, or other spam techniques, no longer works. Search engine designers are aware of these strategies and constantly update their algorithms to filter them out; they will only hurt you in the long run.

Using these methods you’ll be able to select better keywords, place them effectively, and avoid common pitfalls that harm your search engine performance. Putting it all together, you’ll successfully increase your online profile and reach your traffic goals and profit potential.


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